Amit Patel
Turning WiFi data into decisions
39,878,460
Smarter homes and counting
1B
Devices served by the Plume Cloud
1,850
Brands, 16,166 device types tracked
Core decision: Numbers alone don't move people, so Data team insights become visualizations built for campaigns, newsletters, and reports instead of raw dashboards.
Extended to: Interactive illustrations and print posters carry the same visual language, so Plume's community can see what's working, what's not, and what to do next.
“Apple is flying high as the undisputed brand leader in Plume-powered households in Europe — 82% of homes had one or more Apple devices, compared to 77% for its nearest rival, Samsung.”
Plume Press, Brand Devotion Report
36.64%
Apple device share across the Plume Cloud
62%
YoY device growth, Japan — fastest-growing market
195
Territories represented in the network