Scalable products,
intuitive interfaces,
craft experiences.

I’m an engineer-turned-designer creating craft systems since 2006. With compelling narratives and immersive user experiences, I take a holistic and methodical approach to build products across various mediums.

As a leader, I orchestrate teams to deliver solutions that delight users and address business needs at scale. But I’m a designer at heart. With meticulous craftsmanship and systemic design thinking, I tell aesthetically pleasing stories that are intuitive, accessible, maintainable, and scalable.

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Education
outreach
Decode Unicode
Harvard
Hergé Foundation (Moulinsart)
Jet Propulsion Laboratory (NASA)
Los Angeles County Museum of Art
National Geographic
(RED)
United Nations
Wikipedia
Entertainment
The Academy
Disney Interactive
Firefly
MTV

Nintendo (任天堂)
PlayStation Studios (SIE)
Sony Pictures Entertainment
Fashion
lifestyle
Bang & Olufsen
Giuliano Bekor
Græyhours
Hugo Boss
Louis Vuitton
Maximilian Büsser & Friends
Rock & Republic
Uniqlo (ユニクロ)
Whisper
Food
beverage
Absolut
Albertsons
Coca Cola
Penfolds

Technology
Adobe
Amazon
Apple
Cue
Evernote

Intel

Intuit
Plume
Qualcomm

Walmart Labs
Yahoo
Travel
hospitality
36 Hours (The New York Times)
Ace Hotel

Consortium Holdings
Faena

Small Luxury Hotels of the World